Positioning Communication in the era of Public Transparency

Keynote : Minister of Communication & Information Technology

Communication Industry – Changing Paradigm

Moderator: Ahmad Fuad Afdhal – Chairman Indonesian Public Relations Companies (APPRI)
Media Dynamics in Establishing Character Building
Djadjat Sudradjat – Deputy News Director MEDIA INDONESIA
The Challenges and Trends in Communication Industry
Dr. Ishadi SK – President Director TRANS TV
The Dilema of Ethics and Professionalism in Public Communication
Ade Armando – Universitas Indonesia

The Challenges of Corporate Communications Today

Moderator: Miranty Abidin – President Director Fortune PR
Synergizing Human Resource, Marketing & Communication in Business Strategy
Hermien R. Sarengat – President Director GENERAL ELECTRIC
Challenges of Multinational Companies in a Changing Environment
Maman Budiman – Vice President Public Affairs EXXONMOBIL OIL INDONESIA
Empowering the role of PR Organization – national and internationally
Rusli Simanjuntak – Chairman PERHUMAS
Teddy Kharsadi, MIPRA – IPRA National Chair, Indonesia

Exhibition | 29 – 31 May 2007

PT Riau Andalan Pulp and Paper
ExxonMobil Oil Indonesia Inc.
PT Pertamina (Persero)
Prestasi Junior Indonesia
Nice Shots (Digital Photo Studiio)
Perhimpunan Hubungan Masyarakat (Perhumas)
Harian Bisnis Indonesia
Majalah B&B
Harian Jurnal Nasional
MM Communication
IPRA Indonesia (by Pacto Convex)

Session 1 – Managing Corporate Communication Challenges & Opportunities

Moderator : Arif Budisusilo – Deputy Chief Editor Bisnis Indonesia
Learning from Airlines Crisis
Pujobroto – Vice President Corporate Communication GARUDA INDONESIA
Learning from Banking Industry
Ditta Amahorseya – Corporate Affairs Head Indonesia CITIGROUP
Learning from Hospitality Industry
Sapta Nirwandar – Secretary General DEPARTMENT OF TOURISM AND CULTURE
E-learning in Esablishing Human Capital Investment
Dr. Hasmand Zusi, M.Sc. – Acting Director MM Trisakti University
Public Perception on Communication – Gold Paper PR Indonesia Elizabeth Goenawan Ananto, Ph.D, FIPRA – MM COMMUNICATION, TRISAKTI UNIVERSITY

Session 2 – Marketing Communications for 2007 and beyond

Moderator : Hifni Alifahmi – President Director SENSOR MARKETING COMMUNICATION
Corporate & Product Branding, which comes first?
Imron Zuhri – President DIrector [ki] COMMINICATION
Integrated Maketing Communication – Concept & Application
Silih Agung Wasesa – Managing Director ASIA PR
Corporate Social Responsibility – Its Dynamics in Practice
Rudy Fajar – President Director PT RIAU ANDALAN PULP and PAPER
Evaluating Communication Effectiveness to Organization
Chadd McLisky – CEO INDO PACIFIC EDELMAN

Session 1 – Challenges and Trends in Communication Careers

Moderator : Elizabeth Goenawan Ananto, Ph.D, FIPRA – MM Communication, Trisakti University
Careers in Communication – Challenges and Trends
Fauzie Syuaib – FISIP Universitas Indonesia
Working Requirements in Getting a Proper Employment
Is Nugroho – General Manager Human Resource PT CHANDRA ASRI
Internship – to what extent it is effective?
Ridwan Nyak Baik, MIPRA – Public Relations Specialist PT PERTAMINA (Persero)
E-learning in Esablishing Human Capital Investment
Dr. Hasmand Zusi, M.Sc. – Acting Director MM Trisakti University
Public Perception on Communication – Gold Paper PR Indonesia
Elizabeth Goenawan Ananto, Ph.D, FIPRA – MM COMMUNICATION, TRISAKTI UNIVERSITY

Session 2 – The Trend of Communications Development – Theory and Practice

Moderator : Erika Ananto, IPRASM – MM Communication, Trisakti University
Mengembangkan Perspektif Etis dalam Tataran Praktis Ilmu Komunikasi
Anwar Riksono – FISIP Universitas Atmajaya Yogyakarta
Corporate Scoial Responbility – Masihkah Menjadi Alat Komunikasi?
Mira Putri Wardhani – FISIP Universitas Kristen Petra
Kerjasama Public Relations dan Pers dalam Melakukan Komunikasi Publik
Windy Hayu – FISIP Universitas Jayabaya
Breaktrough in Communication: an Auto Critic
Yanto Mulyana – FIKOM Universitas Padjajaran
Membentang Kesadaran Pentingnya ber”Nama Baik”
Yulita Dewi – STIKOM The London School of Public Relations

Opening Remark – Highlights of PR Week Indonesia 2007

Organizing Committee

Strategic Role of Public Relations in Management Perspective

Elizabeth Goenawan Ananto, Ph.D, FIPRA
Coordinator of MM COMMUNICATION, TRISAKTI UNIVERSITY

The Changing Landscape of Corporate Communications

Parni Hadi
Director RADIO REPUBLIK INDONESIA

The Trend of Communications Development – Theory and Practice

Student Forum – Best Presenter

Challenging the Gap between Academic & Practical Application of Public Relations

Debate Competition – Grand Final (Public Speaking)

Global Reputation Throgh Excellent Public Relations Programs

IPRA Indonesia Award

Appreciation to Sponsors & Partners

Dinner & Networking

Debate Competition | 5 June 2007

Challenging the Gap between Academic & Practical Application of Public Relations