Wednesday, 23 November 2022

08.15 IPRS Connect

09.30 Welcome to IPRS2022Bali!

09.45 Opening Speech

• A Long Journey to Elevate Public Relations Profession

  – Elizabeth Goenawan Ananto, Ph.D, FIPRA – Founding Director, EGA briefings, Indonesia

10.00 Keynote Speech: Business and Economy

• CCO+: Global Transformation in a Time of Momentous Change

  – Roger Bolton – President, The Arthur W. Page Society, USA (live streamed)

10.30 Panel Discussion on Business and Economy

Session moderator: Don W. Stacks, Ph.D – Professor Emeritus, University of Miami, USA


• The Impact of War between Russia and Ukraine towards Global Landscape, Particularly on Asian Political, Social and Economy

  – Dr. Connie Rahakundini Bakrie – University of Indonesia*

• How the Great Reshuffle and International Conflicts are Affecting Developing Countries

  – Niruban Balachandran – Director of the Professional Development Program, East-West Center, USA

• The Impact of Digital Economy on Public Relations in Saudi Arabia and UAE

  – Faisal Al-Zahrani – IPRA Board Member Middle East, Saudi Arabia

• Discussion

11.25 IPRS Cornerstone

• Communication is at the Core of Nation Branding and Public Diplomacy

  – Noke Kiroyan – Executive Chairman & Chief Consultant, Kiroyan Partners, Indonesia (live streamed)

11.55 Lunch

13.30 IPRS Cornerstone

• Sustainability Business Communication

  – Tony Wenas – President Director, Freeport Indonesia

• Pursuing the Challenges of Corporate Communication in a Changing World

  – Don W. Stacks, Ph.D – Professor Emeritus, University of Miami, USA

14.20 Keynote Speech: Healthcare & Well-being

• Biological and Digital Transformation: The Challenge for Healthcare and Well-being

  – DR. Dr. Bayu Prawira Hie, MBA – Executive Director – Intellectual Business Community, Indonesia (live streamed)

14.50 Panel Discussion for Healthcare & Well-being

Session moderator: Erika Ananto – Managing Director, EGA briefings, Indonesia


• Unique Nature of PR Activities in Bio Industry

  – Koichi Yamamura, Ph.D – Founding Director, TS Communication, Japan

• The Impact of Climate Change for Youth and Children

  – Troy Pantouw – Chief of Advocacy, Campaign, Communication & Media – Save the Children Indonesia (live streamed)

• Discussion

15.40 IPRS Cornerstone

• The Strategic Role of Spoke Person in Dealing with Global Challenges

  – Fithra Faisal Hastiadi – Executive Director, Next Policy, Indonesia (live streamed)

16.00 Afternoon Activities

Enjoy a relaxing craft making with MKLAV
Hand Embroidery Pouch, Weaving Recycle Coaster, Sewing Tissue Holder, Tote Bag Printing, 3D Fashion Illustration

18.00 Appreciation Dinner

By invitation only

Thursday, 24 November 2022

08.15 IPRS Connect

09.30 Keynote Speech: Trust and Leadership

• Breaking the Cycle of Distrust

  – Adrian Warr – CEO, Edelman Southeast Asia, UK

10.00 Panel Discussion on Trust and Leadership

Session moderator: Elizabeth Goenawan Ananto, Ph.D, FIPRA – Founding Director, EGA briefings, Indonesia


• Enable Trust and Innovation through Digital Technology

  – Catherine Arrow – Executive Director, PR Knowledge Hub, New Zealand (live streamed)

• Purpose-driven Organizations and Stakeholder Capital: Beyond Buzzwords to Reality

  – Timothy Coombs, Ph.D, USA – The Centre for Crisis and Risk Communication, USA

• Does Trust and Leadership Lead to Business Sustainability: Stakeholder Capitalism Best Practice

  – John Short – Head of Global Communications, LIXIL Corporation, Japan (live streamed)

• Discussion

11.10 IPRS Cornerstone

• Vocational High Schools – Creating Value for Future Generations

  – Primadi H. Serad – Program Director Bakti Pendidikan, Djarum Foundation, Indonesia

11.55 Lunch

13.30 IPRS Talk

• Enhancing Professionalism through Professional Organizations

  A Talkshow with EGA briefings, PERHUMAS and APPRI

14.00 Keynote Speech: Sustainable Business Communication

• – Etsuko Tsugihara – IPRA President 2022, Japan (recorded)

14.15 Panel Discussion on Sustainable Business Communication

Session moderator: Ricardo Indra – Telkomsel, Indonesia


• Trends in Environmentally Sustainable Development – Implications for Communicators

  – David Donohue – Managing Director of QCCN, Australia (live streamed)

• How Each Country is Coping with Climate Change and Social Issues

  – Dr. Juniati Gunawan – Head of Sustainability Center, Trisakti University, Indonesia (recorded)

• Creating Societal Impact through CSR, SDG and ESG formula

  – Arie Nauvel Iskandar – External Relations & Communications Manager, Mubadala Energy, Indonesia

• Discussion

15.10 Closing

15.30 Afternoon Activities

Enjoy a relaxing craft making with MKLAV
Hand Embroidery Pouch, Weaving Recycle Coaster, Sewing Tissue Holder, Tote Bag Printing, 3D Fashion Illustration

Friday, 25 November 2022

Breakout Room 1

How to conduct research and apply the findings in real situation: Alignment between academic and professional practice

Breakout Room 2

Managing Paracrises: Challenges for navigating risks, issues, and crises in the digital world

08.00 Networking Breakfast
08.45 Session 1
10.15 Session break
10.30 Session 2
12.00 End of Sessions followed by lunch

The COVID-19 pandemic represented a significant moment for the role of digital technology that effects every aspects in human lives. We have learnt how much we rely on them and it seems clear that our future as communication professionals will be increasingly digital.

Businesses are challenged to balance opportunity with material risk in a highly complex changing environment. While the exponential growth of data has the potential to enable better outcomes, and new values for all – the way businesses, governments and any organization can lead to unequal concentration of power and wealth creating social instability.

The most recent situation is the conflict between Russia and Ukraine – to what extent it will have a significant impact toward global and particularly to Asian’s economy and the developing countries. The fact that Indonesia has the leadership position in the G20 has proved that this country has a global opportunity to contribute its potential in this region and of the world.

• What is the great reshuffle and how this changing situation affect the job market situation?
• What is the global impact of Russia and Ukraine conflict?
• What will be the societal expectations in 2025 and what forces will be needed?
• What CEO should do when government cannot fix social problems ?
• How global leaders can prioritize their stakeholders management?
• How industries provide a balance between economy and healthcare?
• How corporation can survive with new business models through innovation?
• What is entrepreneur leadership and how effective to meet the future challenges
• How to increase digital literacy for each generation?
• How industries and business deals with ESG issues?
• What is the standard of evaluation of effectiveness of SDG?
• What investors look for global cooperation?
• How to manage the gap of digital literacy among various generations?
• What is the challenge and opportunity of corporate communication in new business era?