September 1, 2001

REMARKS FROM THE EDITOR To the world shock, we all witnessed the US tragedy of Black September – Such a horrible attack that has tremendous impact worldwide. The whole world is fighting against terrorism and with so much anxiety we are waiting what will happen in the rest of the months. In Indonesia, we experience

Raise question. You have to be alert, inquiring and creative. You will find new experience every day Similarity is not for sale. The value of a product depends on the dissimilarities from your competitors Establish a brand name with multiple images. Brand image, product image, consumer image, associative image Apply the right means of disseminating

To know how to do a work is the success of a worker. To tell others about anything is the success of a teacher. To inspire other people how to do the work is the success of management. But to do the three things together is the accomplishment of a true leader A successful human

Most people find confrontation difficult. Yet we know that sometimes confrontation is needed to clarify some issue that might potentially raise unnecessary conflicts If you don’t like the word ‘confrontation’. We need to clarify some issue rather than making confrontation with an individualTen Tips to effective confrontation Do it private, not in public Do it

Building Careers. A career is a lifelong process sequence of related jobs and experiences. As companies have downsized and employed more knowledge workers, new types of careers and career development have become more common The globalization of business, the rapidly changing environment and downsizing of organizations have called for new types of careers. Companies more

Creating positive change is the most important test for a leaderIf you change the leader, you change the organization. Everythings goes up and down in line of leadership. Nevertheless, it is not easy to know that a leader wants to change. In reality, most leaders reject changes as well as the followers The profile of

Answer these questions to determine whether you are internalizer (you feel that you can control your life and action) or an externalizer (you believe that others control you life) Do you believe that if somebody studies hard, he or she can pass any subject? Do you believe that whether or not people like you depends

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