EGA briefings ACADEMY
About
EGA briefings Academy
PROBLEM
We are living in a disruptive era where strategic communication is needed more than ever before. The rising demand for qualified professionals that understand the problems and give solutions to organization’s communication is a growing challenge.
While the importance of the strategic communication function is increasing, in spite of so many graduates, the resources to deliver are lagging.
How can EGA briefings Academy solve this problem?
SOLUTION
Having been successful in providing academic and professional knowledge and development of public relations as a strategic management function in the last two decades, EGA briefings will continue to provide professional education for prospective leaders as the future-fit candidates for Chief Communication Officers.
A team of prominent professors and highly-skilled and knowledgable professionals are joining forces to educate you and your team. They will assist you in leveraging strategic communication to achieve your organization values and success in delivering measurable impact to internal and external stakeholders and society at large.
OUR VISION
We are establishing the Center of Excellence for Public Relations and Communication Professionals in meeting the demand of organization challenges in national and international perspectives.OBJECTIVES
This course is to equip potential professionals with comprehensive knowledge of management, PR strategy to serve as s strategic consult to senior management —BOD.The Academy
Course Structure
CURRICULUM
The curriculum is based on development of conceptual theory, practical application and case studies. In completion, a problem solving project must be submitted for company recommendations.
Management
- Business Management (4 sessions)
- Human Capital Management (3 sessions)
- Integrated Marketing Communication (3 sessions)
Public Relations
- PR in Managerial Perspectives (4 sessions)
- Strategic PR Management (6 sessions)
- Risk, Issue, Crisis and Reputation Management (4 sessions)
Industrial Trends
- ESG and Sustainability (4 sessions)
- Generative AI and Digital Technology (4 sessions)
ENROLLMENT
There are several options to enroll: in-persons, virtual, and e-learning class for future development. The course is available to take in whole or in part according to the organization need. It is also available for progressive in-house training for large organization in public and private sector.
For further information, please contact:
training@egabriefings.id
