2024
ANNUAL CONFERENCE
Strengthening the Position of CCO
—Turning Costs into Values
Hyatt Regency Bali, 6 – 7 November
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Conference Highlight
This first Annual Conference is the continuation of PR Week Indonesia and International PR Summit.
It will present not limited to a Plenary Session, 4 (four) Panel Discussions, 2 (two) stand-alone Sessions, a Talkshow, and a Keynote Speech. Exclusive Sessions for eligible sponsors and invited members: Meet and Consult with the Experts.
WED6
The Annual Conference will start with an Opening Session followed by the first Panel Discussion: Geopolitics and Its Impact on Industries. An intriguing topic will be presented: Is ROI Realistic in PR?
In the afternoon, it then continued to the second Panel Discussion: The Major Issues in Corporate World, Its Impact on Communication. A topic: Corporate Reputation and Financial Performance: Alignment for Success! will end the first day.
THU7
The second morning will begin with a Talkshow: Alignment between Internal Communication and Reputation Risk. It will then followed by the third Panel Discussion: Positioning Corporate Communication as Corporate Strategy.
The afternoon session will discuss the last Panel Discussion: The Future of Corporate Communication, and it then closed with a Keynote Speech: Leveraging the Role of Chief Communication Officer.
Why You Should Join
Annual Conference 2024 presents world class speakers, distinguished professors, public relations professionals, and top executives in industries.
EGA briefings Annual Conference is aimed at sharing global trends, challenges and opportunities of conceptual development of communication that will enhance the knowledge, strategy and tactics for the practice of professional Corporate Communication in regional and national perspective.
WHO SHOULD ATTEND
- Leaders of organizations in public and private sector
- Executives in Public Affairs, Human Resources/Capital, Finance, Corporate Strategy and Corporate Communication
- Corporate Communication Officer in managerial level
THE VENUE
Conference Schedule
WED6
MORNING SESSION
09:20
– Strengthening the Position of CCO: Turning Costs into Values
– Is ROI Realistic in Public Relations?
– The Global Trend Impact on Industry and Social Welfare
– Applying New Business Models with Generation AI & Digital Technology
AFTERNOON SESSION
Orchestrating the Communication of Indonesia’s New Capital City
– MaintaIning Business Sustainability and Growth for Sustainable Business
– Building Trust and Reputation through Crisis Management in Societal Institution
THU7
MORNING SESSION
Alignment between Internal Communication and Reputation Risk
– Turning Costs in Social Investment
– CCO Leadership Beyond Communication: Examining the Current Role of CCO
AFTERNOON SESSION
– Changing Focus on Social Impact through Multi Stakeholders Relationship
– The Strategic Role of CCO in Realizing ESG
Leveraging the Role of Chief Communication Officer
THU7
EXCLUSIVE SESSION
Public Relations Profession in Global and National Perspectives
Indonesian Positioning in Global Landscape: Turning Crisis into Reputation and Trust
Support 2024 Annual Conference
About the Annual Conference
Starting early in 2001, EGA briefings began its educational journey by publishing a four-page bulletin distributed every two months. Then followed by series of educational activities leading to educational campaign of PR Week Indonesia (2005-2014) then International PR Summit (2012-2022) that accommodated more than 50 foreign speakers: global PR gurus, leaders of professional organizations and top executives in various industries and organizations.
Starting 2024, we decide to be more focused on corporate members and senior practitioners who wish to move to the next level by presenting more advanced and updated conceptual framework that is required to leverage the positioning of Chief Communication Officers.
OBJECTIVES
- Sharing global trends, challenges and opportunities of conceptual development of communication that will impact all industries in regional and national perspectives that will enhance the knowledge, strategy and tactics for the practice of strategic Corporate Communication.
- Providing guidance for a greater number of Corporate Communication Officers from government and private sectors to update their knowledge and experience needed.
- Advancing the profession to assist the process of transforming business by creating more societal values to the industry and public at large.
THE FOUR PILLARS OF THEME
- Geopolitics and Its Impact on Industries
- The Major Issues in Corporate World, Its Impact on Communication
- Positioning Corporate Communication as Corporate Strategy
- Shaping the Future of Corporate Communication
About EGA briefings
EGA briefings was founded in 2001 by Elizabeth Goenawan Ananto, Ph.D, FIPRA. It is a public relations consulting company based in Jakarta. We provide public relations research and trainings to empower our clients from within.
It is legally established in 2012 under PT Ananto Adidaya Abadi for research projects and in-house trainings and since 2016 under PT Ananto Bina Cipta for trainings and conferences.
APPROACHING 25 YEARS OF ESTABLISHMENT
As we started our journey in 2001 with a bi-monthly bulletin on yellow paper given to our members, we continue to provide more services to organizations through research, consultation, planning and trainings. Our memBership stopped in 2004.
Realizing the needs to empower top executives and senior professionals to position public relations as a strategic management function, starting 2024 we are refocusing our strength and resources in rebuilding our membership.
PUBLIC RELATIONS EDUCATIONAL CAMPAIGN
Our long journey of public relations educational campaign began as early in 2005 and continue to provide according to the industry needs on PR.
2023 – now | Public Lecture
2021 – now | Indonesia PR Research Forum
2021 – now | Diskusi PR bersama EGA
2012 – 2022 | International PR Summit
2005 – 2014 | PR Week Indonesia
