Redefining Trust:
Communication Leadership in a Changing World.
Building credibility, resilience, and connection in an era of institutional distrust.
EGA briefings Leadership Exchange (formerly Annual Conference) brings together Indonesia’s senior leaders each October. This year’s theme: Redefining Trust in a Changing World. Jakarta, 7 – 8 October.
Send your enquiry
Reputation has never been just a communication concern.
In an environment defined by scrutiny, volatility, and competing narratives, reputation has become a leadership and governance responsibility. Organizations that manage it as a tactical function are consistently outpaced by those whose senior leaders treat it as a strategic asset.
“The Leadership Exchange creates space for senior leaders to examine what communication leadership actually demands — not as a discipline to be managed, but as a function that shapes how organizations are trusted, perceived, and sustained.”
— Elizabeth Goenawan Ananto
Founding Director, EGA briefings
Interpret emerging risk with clarity
Read political, social, and reputational signals before they become crises — at the altitude where it matters.
Strengthen judgment in high-consequence decisions
The decisions that shape an organization’s reputation are rarely straightforward. This forum is built for the leaders who must make them.
Reframe communication as strategic management
Not a support function. Not a cost center. A management discipline that drives performance, trust, and lasting reputation.
Engage peers under the same accountability pressures
The room is the value. Senior leaders from Indonesia’s prominent organizations — private, state-owned, and government — in one conversation.
A Conversation for Leaders
EGA briefings Leadership Exchange (formerly Annual Conference) is a two-day gathering for organizational leaders who are ready to examine the role of communication — not as a function that assists, but as a function that delivers.
This is not a forum for PR teams. It is a forum for senior executives who set the direction those teams are asked to execute. The distinction matters. Change in how an organization uses public relations does not come from the PR department. It comes from the top.
The question is not how to communicate better. The question is who in your organization is responsible for whether your public trusts you — and whether that responsibility is placed where it belongs.
That is the conversation this leadership exchange is built to have.
Two Days.
Wednesday, 7 October
An in-person gathering for senior executives, with virtual access for their teams. Structured leadership exchanges — not presentations. The goal of Day 1 is not information — it is perspective.
The evening: a networking dinner for participating organizations.
Thursday, 8 October
Reserved for CEO and his senior communication executive per organization. Smaller. More direct. Starts with coffee morning followed by deeper dialogue — each session opens with a 10-minute framing, then 45 minutes of facilitated executive dialogue. No audience. No presentations. Peers working through the same challenges in confidence.
Executive Luncheon to conclude the forum.
Two Participation Formats
Participation is by request. We review each request to ensure the experience is relevant and the conversation is among peers who share a genuine commitment to communication leadership. Details — including format, access, and investment — are discussed after your request is received.
Individual Participation Full Experience
As an EGA briefings Executive Member, you attend the Leadership Exchange in person as part of your membership — both days, full access, reserved seating.
→ In-person access across both days
→ Networking Dinner and Executive Luncheon
→ Reserved seating and on-demand conference recording
→ Executive Summary
→ Virtual access for your team on Day 1
Request to participate
Group Participation for Your Organization
Your organization joins as a group. Your CEO, VP, or senior communication executives attend in person. Your communication team joins Day 1 virtually via Zoom.
→ In-person access across both days*
→ Networking Dinner and Executive Luncheon*
→ Virtual access for your team on Day 1
Send your enquiry
The conference has been held annually since 2024.
Unlocking the Potential of Public Relations:
Navigating CCO’s Challenges in Disruptive World
InterContinental Bali Sanur Resort · 10–11 September 2025
Strengthening the Position of CCO
— Turning Costs into Values
Hyatt Regency Bali · 6–7 November 2024
Frequently Asked.
EGA briefings has worked with organizations across Indonesia for 25 years on one question: what does it take for public relations to function as a genuine management capability?
Leadership Exchange
is where that questions meets the people who can answer it.
Send your enquiry
Education. Guarantee. Achievement.